Trends of Advertising
We have always come across funny, attractive creative and out of odds advertisements be it by the roadside, living rooms,cinema,at the back of public toilet doors, cars etc. We have all seen ads on vehicles like ‘The car ahead of you is always a Toyota’Isnt that creative? We have come across people riding bicycles in town mounted on a big banner advertising services of some computer college? That’s innovation - commercializing creativity. But….wait, did you ever stop to wonder where advertising first originated? Advertising is definitely older that you thought. “It is the people who figure out how to work simply in the present, rather than the people who mastered the complexities of the past, who get to say what happens in the future.” – Clay Shikry From his words, Clay Shikry was not wrong. Marketing trends keep on changing. Old fashions and cultures pave way for improved and sophisticated ways of doing things. Consequently, advertisement as a section has not been left behind e